You might call it udder madness in Austria. Self-videos of citizens kissing cows is now a thing after the Swiss app Castl launched its bizarre Cow Kiss Challenge to raise money for charity. But both politicians and farming officials are slamming the practice saying that it's creating a nuisance and could lead to people getting trampled to death by upset cows, particularly those with calves. People have been filmed wandering onto restricted paddocks, approaching cows, before puckering up and kissing the confused animals.Tyrol's state veterinary director Josef Kossler said "this is very dangerous", especially those approaching cows looking after their calves.
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